Sunway Pyramid Kickstarts World Of Cravings Campaign

Sunway Pyramid, an award-winning shopping mall, unveils ‘The World of Cravings’ running from 1 – 30 April 2014 to bring to attention this year’s gastronomic highlights and exciting offerings in the mall that caters to shoppers from all walks of life. I was there to check out two of their F&B outlets in conjunction with the World Of Cravings campaign so do check out my writeups at Brotzeit German Bier Bar & Restaurant and Delicious @ Sunway Pyramid Shopping Mall . 

Sunway Pyramid Kickstarts World Of Cravings Campaign

For promotion hunters or for those who can’t decide where to eat, check out exclusive promotions via Sunway Pyramid Mobile App with exciting deals including a Buy 1 Get 1 Free promotion from Capricciosa, Coffea Coffee, Auntie Anne’s and Sakae Sushi or a 50% discount for dine-in at Simply Penang, Bentoya, 1977 Ipoh Chicken Rice, Tai Lei Loi Kei, Porridge Time, Delicious and Paradise Inn. The mobile app is also a wonderful navigation guide for shoppers where they can record where they park their car and be guided towards their destination with ease. All these exclusive deals are available for patrons who download the Sunway Pyramid Mobile App, available via Google Play and Apps Store at the ‘Tap, Eat, Save’ under the Promotions tab.

Sunway Pyramid Mobile App, available via Google Play and Apps Store at the ‘Tap, Eat, Save’ under the Promotions tab

Patrons are also rewarded when they shop in the mall. 10 lucky shoppers stand a chance to win a total worth of RM20,000 in Sunway Pals points when they spend RM30 (RM20 for HSBC Cardholders) in 1 receipt, attach the receipt and drop it in any contest box located around the mall. Besides that, when shoppers spend RM250 (RM200 for HSBC Cardholders) in 1 receipt at any F&B shops, they are rewarded with RM20 worth of Sunway Pals points, exclusive for its members only. For those who are not members yet, they can register for free.

“This year, we have many new exciting additions in the mall, especially restaurants and cafés. This includes TWG, Putien, Caffebene, Tai Lei Loi Kei, Coffea Coffee, Xia Mian Guan and Texas Chicken to add on to a kaleidoscope of existing gastronomic specialties such as Delicious and Paradise Inn. Sunway Pyramid also houses many firsts in the country such as CaffeBene from Korea, Capricciosa from Japan and Paradise Inn from Singapore, excluding Coffea Coffee here which is the first in-mall café in the country. These are some restaurants and cafés that our shoppers are really excited about and are looking forward to dining in. We are proud that they are now here in Sunway Pyramid,” says Loo Hoey Theen, Senior Manager of Marketing, Sunway Pyramid.

These few mentioned restaurants and cafés are only some of the 160 F&B offerings available in the mall which houses local favourites, Mediterranean choices, Western varieties, Japanese selections and more to cater to locals, international tourists, the working population, couples and even families with young children.

Whether shoppers are here to have breakfast, lunch, tea or dinner while they shop, to meet a business partner for lunch meetings, to chill out with friends and family after work or during weekends or are perhaps foodies wanting to try out a new place or a new menu, Sunway Pyramid has that all under one roof in its mouth-watering venues offered in 3 of its 4 precincts – Oasis Boulevard, Asian Avenue and Marrakesh. Therefore, to enjoy the ‘World of Cravings’, for a more personalised experience and for your very own unique adventure, come to the mall and let the food fill your cravings.